7.07.2012

Sorellas P U R E Fashion Party


I had so much fun at last night's PURE Fashion Bar Winter Wonderland runway show that showcased mind-stimulating designs by local fashion designers Arlinamay, Jonte, Alessia Neri, Jessica Bratich, Rosie & Broken, Betty Tran, and Cebiche! The event was proudly presented by Sorellas Australia, a local fashion company that provides a platform for emerging and established Australian designers to showcase their latest creations via pop-up boutiques, online store, and fashion shows, on top of acting as a one-stop hub that provides support in styling services, branding, marketing, photoshoots and events management. Sorellas aim to take online shopping to the next level, promising competitive edge, so I can barely wait to see what else they have in store for the upcoming stage of their development!

More photos from the runway show on Facebook.

PS: Thank you Bianca for the generous VIP tickets... We enjoyed the gift bags too!